What We Do

First what we do NOT do: We do not deal in conventional wisdom because in digital media conventional wisdom is already too late.

By following our instincts and learning hard lessons since the earliest days of the web – and the even earlier days of “traditional” media – we have demonstrated significant tangible success (pioneering media, user base, content, community, revenue, profit), and are continually refining and launching our own digital projects. With full credit to God, Jay has had the good fortune to have success in nearly every form of media: TV, print, data, digital.

So we know about media and digital from direct experience, and are continually learning: what works/what doesn’t, what’s the best/worst, what costs the least/most short-term and long-term, revenue paths and possibilities, etc. Not just for us – for our sponsors, advertisers and clients too. It is a dialogue. It is sharing success. It is a learning experience. It is FUN!